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Using strategic planning to drive strategic change
Long Range Planning
|January 9, 1992
Summary
This case study shows how Dowty CASE used strategic planning as a learning process to drive organizational change. The telecommunications company
Area of Science:
- Business Strategy
- Organizational Change Management
- Management Learning
Background:
- Dowty CASE, a telecommunications company, faced challenges requiring strategic adaptation.
- The management team sought a structured approach to navigate change.
Purpose of the Study:
- To document and analyze a real-world application of strategic planning as a learning mechanism.
- To identify key lessons from a case of strategic planning and change implementation.
Main Methods:
- Case study methodology.
- Analysis of strategic planning processes within a corporate division.
Main Results:
- Strategic planning was effectively utilized as a structured learning process.
- The process successfully generated strategic change within the organization.
Conclusions:
- Strategic planning can serve as a powerful tool for organizational learning and change.
- Academics and practitioners can derive valuable insights from this case example.