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Updated: Aug 5, 2026

Bronchial Thermoplasty: A Novel Therapeutic Approach to Severe Asthma
Published on: November 4, 2010
Improving asthma care in the outpatient setting
1Blue Cross and Blue Shield of Massachusetts, Springfield, USA.
Abstract:
Asthma is a chronic and costly disease that affects 5% of the U.S. population and accounts for more than 450,000 primary admissions each year. Blue Cross and Blue Shield of Massachusetts attempted to identify patients with asthma and develop a comprehensive asthma management program in the outpatient setting. The program has focused on one-to-one nursing education, increased utilization of anti-inflammatory inhalers, and actively engaging patients in a customized asthma care program.
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