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Related Experiment Videos

Choosing an evaluation strategy.

E H Wagner, P A Guild

    American Journal of Health Promotion : AJHP
    |October 6, 1989
    PubMed
    Summary

    This guide simplifies program evaluation by outlining a strategy to address initial questions. It emphasizes specifying program assumptions to determine evaluation needs and feasibility without extensive expertise.

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    Area of Science:

    • Program evaluation
    • Research methodology
    • Social sciences

    Background:

    • First-time program evaluators often face common initial questions regarding cost, rigor, and methodology.
    • These questions arise before the evaluation's core assumptions are defined.

    Purpose of the Study:

    • To present a practical approach for formulating a general program evaluation strategy.
    • To provide a method for answering fundamental questions at the beginning of an evaluation endeavor.

    Main Methods:

    • The article proposes a structured approach to defining key program assumptions.
    • This method aids in answering initial evaluation planning questions.

    Main Results:

    • Answering foundational questions is achievable by clearly specifying program assumptions.
    • Most initial evaluation questions can be addressed by the individuals undertaking the evaluation.

    Conclusions:

    • A systematic approach to defining program assumptions is crucial for effective evaluation planning.
    • Minimal technical expertise is required to formulate a sound evaluation strategy when assumptions are clear.

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