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Related Experiment Videos

The information archipelago--plotting a course.

F W McFarlan, J L McKenney, P Pyburn

    Harvard Business Review
    |December 12, 1982
    PubMed
    Summary
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    Information systems (IS) development remains costly and complex, requiring strategic planning. Companies can navigate these challenges by understanding their technological strengths and weaknesses to ensure a successful IS strategy.

    Area of Science:

    • Information Systems
    • Business Strategy
    • Technology Management

    Background:

    • Information systems (IS) applications share historical challenges: high costs, technical complexity, and lengthy development times.
    • Rapid technological evolution strains managerial resources, leading to shortages in technical staff and finances.
    • Companies often operate within fragmented 'islands' of information technology: computers, telecommunications, and office automation.

    Purpose of the Study:

    • To propose a strategic planning approach for navigating the complexities of information systems development and implementation.
    • To guide companies in leveraging their unique strengths and weaknesses in IS to achieve a secure operational course.
    • To provide a framework for managing diverse information technology assets effectively.

    Main Methods:

    Related Experiment Videos

    • Analysis of the relationship between corporate strategy and information technology adoption.
    • Evaluation of business characteristics (size, product line complexity, planning approach) as factors in IS success.
    • Development of a planning approach based on technological familiarity and strategic importance.

    Main Results:

    • A new planning approach is essential for successful IS implementation.
    • Key guideposts for this approach include a company's familiarity with specific technologies and their strategic importance.
    • Business characteristics significantly influence the feasibility and success of IS initiatives.

    Conclusions:

    • Companies must proactively assess their IS capabilities and strategic needs.
    • A tailored planning approach, considering technological familiarity and business context, is crucial for mitigating IS risks.
    • Effective management of information technology islands is vital for corporate success.