Related Concept Videos

Framing Effects03:26

Framing Effects

Information is everywhere and its presentation—such as how and when items are presented—can impact our perceptions and decisions surrounding the info. This broad concept umbrellas framing effects—influences that occur due to the way information is framed in its appearance, whether it’s purely the order or the specific wording of a message. Let’s take a look at numerous ways in which two versions of something can objectively say the same thing, yet we respond in different ways based on the...
Persuasion Strategies01:52

Persuasion Strategies

Researchers have tested many persuasion strategies, including the foot-in-the door and the door-in-the-face techniques, in a variety of contexts. Ultimately, the principles are effective in selling products and changing people’s attitude, ideas, and behaviors (Cialdini & Goldstein, 2004).
Field Procedure for Staking Out Curves01:26

Field Procedure for Staking Out Curves

Staking out curves is an essential process in construction to ensure the accurate alignment of structures along a curved path. This task involves positioning stakes at calculated locations corresponding to the curve's design, effectively translating plans into physical markers in the field. The process begins by determining the geometric parameters of the curve, including the radius, central angle, and tangent distances. These parameters are critical for identifying key points such as the Point...
Equity Theory01:26

Equity Theory

Equity theory explains how our sense of fairness influences the dynamics of close relationships. Rooted in social psychology, the theory posits that individuals evaluate fairness by comparing the ratio of their contributions to the rewards they receive. Relationship satisfaction is highest when these ratios are perceived as balanced between partners, promoting mutual reciprocity and a sense of justice.Equity vs. Equality in RelationshipsEquity is distinct from equality. Fairness does not...
Derivatives01:16

Derivatives

DerivativesThe concept of instantaneous rate of change is fundamental in both mathematics and physics, particularly in describing how a moving object alters its position with respect to time. This rate is captured mathematically through the derivative of a function. The derivative at a point represents the slope of the tangent line to the curve of the function at that point and quantifies how the function’s output changes per infinitesimal change in input.Derivative of the Square Root...