Related Experiment Videos
What the papers say: how does the United Kingdom press treat water fluoridation and does it matter?
1Department of Child Dental Health, Dental School, University of Newcastle upon Tyne.
British Dental Journal
|September 1, 2000
Abstract:
This is a case study to investigate in an objective way how fluoridation is reported in the press. All press cuttings collected by a reputable national agency covering a 9-month period were studied; were rated as being profluoridation, antifluoridation or neutral. The rating system was calibrated before the study by comparing the scores given by the author and a selected group of experts. Overall, press article coverage was antifluoridation, though it is not clear how intentional this is.