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Electronic commerce: beyond the euphoria.

J L Healy1, J M DeLuca

  • 1Information Technology Optimizers, in Alameda, California, USA.

Journal of Healthcare Information Management : JHIM
|November 7, 2000
PubMed
Summary

Implementing electronic commerce (e-commerce) in healthcare requires rigorous planning and significant process reengineering for success. Evaluating organizational readiness, including cultural and technological factors, is crucial for realizing e-commerce value.

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Area of Science:

  • Health Informatics
  • Information Systems Management

Background:

  • Electronic commerce (e-commerce) technology is increasingly adopted in healthcare, attracting significant attention.
  • Successful implementation goes beyond initial excitement, requiring diligent planning and execution.

Purpose of the Study:

  • To outline organizational factors critical for evaluating e-commerce readiness in healthcare.
  • To provide tools for assessing e-commerce potential and strategies for organizational preparation.

Main Methods:

  • Review of organizational issues impacting e-commerce success.
  • Development of a framework for e-commerce readiness assessment.
  • Inclusion of practical remediation strategies and field advice.

Main Results:

  • Identification of cultural, executive, and technological factors influencing e-commerce project success.
  • Provision of a structured approach to evaluate immediate, mid-, and long-term e-commerce potential.
  • Guidance on preparing organizations for e-commerce integration.

Conclusions:

  • Successful healthcare e-commerce demands more than technology; it requires robust project standards and workflow reengineering.
  • Assessing organizational readiness is key to mitigating risks and maximizing the value of e-commerce initiatives.
  • Proactive preparation and strategic implementation are vital for organizations adopting e-commerce.

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