Related Experiment Video
Updated: Aug 11, 2026

Comparing the Frequency Effect Between the Lexical Decision and Naming Tasks in Chinese
Published on: April 1, 2016
Neighborhood frequency does affect performance in the Reicher task: encoding or decision?
K R Paap1, L S Johansen, E Chun
1Department of Psychology, New Mexico State University, Las Cruces 88003, USA. kenp@crl.nmsu.edu
Abstract:
Three experiments using the Reicher task show that performance on low-frequency words is disrupted if the incorrect alternative forms a higher frequency word. This neighborhood frequency effect occurs for both energy and pattern masks and for different sets of items. When the upcoming word is primed and its accessibility is enhanced, the neighborhood frequency effect is eliminated. Experiments 4a and 4b tested the neighborhood frequency effect using a same-different task and a signal-detection analysis. Neighborhood frequency affected the decision criterion but not the sensitivity of the perceptual system. Experiment 5 showed that many words with a frequency in the range from 1 to 5 per million are not recognized out of context. These results are consistent with the hypothesis that frequency effects in the Reicher task are caused by a bias in the decision system and can be simulated with the stochastic activation-verification model.
Related Concept Videos
The Representativeness Heuristic
The Anchoring-and-Adjustment Heuristic
Social Facilitation
Determination of Expected Frequency
Factors Affecting Perception
An illustrative example of a perceptual set is the scenario where an airline pilot told...
Impact of Schemas

