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The academic elite in marketing: linkages among top-ranked graduate programs
1Department of Sociology and Anthropology, Emporia State University, 1200 Commercial St., Box 4022, Emporia, KS 66801, USA.
Psychological Reports
|April 11, 2001
Abstract:
The 10 top-ranked graduate programs in marketing, based on a national survey of deans and top administrators, were linked to one another by these programs hiring one another's graduates. Approximately one-half of the faculty members in these 10 programs had graduated from one of these same 10 programs. It is suggested that this linkage helps these programs to maintain and enhance their prestige.
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