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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

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Addressing oral disease--the case for tobacco cessation services

H S Campbell1, E H Simpson, T L Petty

  • 1Centre for Behavioural Research and Program Evaluation, Lyle S. Hallman Institute, University of Waterloo, 200 University Ave. W., Waterloo, ON N2L 3G1. sharoncm@healthy.uwaterloo.ca

Journal (Canadian Dental Association)
|April 24, 2001
PubMed

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