DM programs and preventive care get new respect in OH initiative

A physician-friendly approach to prevention and DM. Physicians have long complained that they are not being reimbursed to carry out many of the preventive functions often required of them by various payers. As a result, many would argue that DM efforts often suffer from a lack of provider enthusiasm and support. To get around this problem, an innovative initiative in Ohio is attempting to give physicians a greater voice in how DM efforts are carried out, and to reward them for providing certain non-traditional preventive services. The large employers backing this effort are hoping that better preventive care and DM will translate into lower health care costs over the long term.