Related Experiment Video
Updated: Aug 12, 2026

Brain Imaging Investigation of the Memory-Enhancing Effect of Emotion
Published on: May 4, 2011
Arousal and speed of recall
Abstract:
Subjects were divided into four groups based upon the possible combinations of high or low Extraversion and high or low General Activation. They learned two lists of paired associates in an A-B, A-Br paradigm, with a record being kept of the number of errors and the latency of correct responses. The groups were found to differ considerably more in terms of response latency than in terms of the probability of responding correctly. A number of the analyses indicated an interactive effect of Extraversion and General Activation on retrieval performance, in which high General Activation led to reduced response latencies for extraverts, but to slower latencies for introverts. This finding was interpreted with reference to arousal theory. Additional findings suggested that the poor performance of high arousal subjects was partially due to their tendency to take in information from dominant sources, a hypothesis suggested by Broadbent (1971).
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