Methodology in subliminal psychodynamic activation: basic questions remain unanswered

Birgegard and Sohlberg recently implied that the interchange between them and Fudin in 1999 to 2000 resolved methodological issues in subliminal psychodynamic activation research. There remain, however, unresolved problems, both logical and empirical, which impair interpretations of findings in this area. These issues include questions concerning the value of the presentation of partial vs complete messages and the parameters involved in the information processing of such stimuli. The pursuit of solutions to these problems would be most efficacious if such research were brought more in line with experimental principles and established procedures used in the presentation of subliminal stimuli. In the absence of these efforts, research in subliminal psychodynamic activation will probably continue to tend toward circular reasoning and the production of ambiguous results that will never reach a wide audience.