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Social attention orienting integrates visual information from head and body orientation
1Human Information Processing Laboratory, Department of Psychology, FIN-33014 University of Tampere, Finland. jari.hietanen@uta.fi
Abstract:
Subjects were asked to detect visual, laterally presented reaction signals preceded by head-body cue stimuli in a spatial cueing task. A head rotated towards the reaction signal combined with a front view of a body resulted in shorter reaction times in comparison to the front view of a head and body. In contrast, a cue showing the head and body rotated towards the reaction signal did not result in such a facilitation in reaction times. The results suggest that the brain mechanisms involved in social attention orienting integrate ventrally processed visual information from the head and body orientation. A cue signaling that the other person, in his or her frame of reference, has an averted attention direction shifts the observer's own attention in the same direction.