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Response conflict reverses priming: a replication.

W T Neill1, T A Kahan

  • 1Department of Psychology, State University of New York, Albany 12222, USA. neill@cnsibm.albany.edu

Psychonomic Bulletin & Review
|August 30, 2002
PubMed
Summary

This study on word priming found that repetition priming effects were reduced when a distractor word was present. This suggests response conflict can counteract priming benefits.

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Area of Science:

  • Cognitive Psychology
  • Experimental Psychology
  • Psycholinguistics

Background:

  • Repetition priming, where a prior exposure to a word speeds up its recognition, is a well-established phenomenon.
  • Negative priming, an inhibitory effect, can occur when a previously ignored word becomes the target.
  • The interaction between perceptual quality of stimuli and priming effects is a key area of investigation.

Purpose of the Study:

  • To investigate the impact of interleaved distractor words on repetition and negative priming effects.
  • To examine the role of response conflict in modulating priming.
  • To compare priming effects under different prime durations (33 msec and 200 msec).

Main Methods:

  • Participants performed a word naming task with masked primes.
  • Target words were presented alone or with an interleaved distractor word.
  • Prime-target stimulus onset asynchrony (SOA) varied across experiments (33 msec and 200 msec).

Main Results:

  • Repetition priming was observed when target words were presented alone.
  • Negative priming occurred for targets with distractors at a short prime duration (33 msec).
  • Repetition priming was reduced, but not reversed, in the presence of distractors across experiments.

Conclusions:

  • The presence of distractors and resultant response conflict can attenuate facilitatory priming effects.
  • Response conflict may engage retrospective processing mechanisms that counteract priming.
  • Findings challenge the typical observation of enhanced priming with degraded stimuli, suggesting complex interactions in visual word recognition.

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