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Post-Movie Subliminal Measurement (PMSM), for Investigating Implicit Social Bias
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Perceived message sensation value (PMSV) and the dimensions and validation of a PMSV scale

Philip Palmgreen1, Michael T Stephenson, Maureen W Everett

  • 1Department of Communication, University of Kentucky, Lexington 40506-0042, USA. pcpalm1@pop.uky.edu

Health Communication
|October 12, 2002
PubMed

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