Display-control arrangement correspondence and logical recoding in the Hedge and Marsh reversal of the Simon effect

When left and right keypresses are made to stimuli in left and right locations, and stimulus location is irrelevant to the task, responses are typically faster when stimulus location corresponds with response location than when it does not (the Simon effect). This effect reverses when the relevant stimulus-response mapping is incompatible, with responses being slower when stimulus and response locations correspond (the Hedge and Marsh reversal). Simon et al. (Acta Psychol. 47 (1981) 63) reported an exception to the Hedge and Marsh reversal for a situation in which the relevant stimulus dimension was the color of a centered visual stimulus and the irrelevant location information was left or right tone location. In contrast, similar experiments have found a reversal of the Simon effect for tone location when relevant visual locations were mapped incompatibly to responses. We conducted four experiments to investigate this discrepancy. Both results were replicated. With an incompatible mapping, irrelevant tone location showed a small reverse Simon effect when the relevant visual dimension was physical location but not when the color of a centered stimulus or the direction in which an arrow pointed conveyed the visual location information. The reversal occurred in a more standard Hedge and Marsh task in which the irrelevant dimension was location of the colored stimulus, but only when the response keys were visibly labeled. Several of the results suggest that display-control arrangement correspondence is the primary cause of the Hedge and Marsh reversal, with logical recoding playing only a secondary role.