Related Experiment Video

Updated: Aug 25, 2026

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods
13:04

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods

Published on: September 19, 2012

Value rules: senior management incentives in the post-option era

Richard Ericson

    Benefits Quarterly
    |March 16, 2004
    PubMed

    More Related Videos

    Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making11:51

    Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making

    Published on: March 2, 2011

    Related Concept Videos

    Equity Theory01:26

    Equity Theory

    Equity theory explains how our sense of fairness influences the dynamics of close relationships. Rooted in social psychology, the theory posits that individuals evaluate fairness by comparing the ratio of their contributions to the rewards they receive. Relationship satisfaction is highest when these ratios are perceived as balanced between partners, promoting mutual reciprocity and a sense of justice.Equity vs. Equality in RelationshipsEquity is distinct from equality. Fairness does not...
    Decision Making: P-value Method01:09

    Decision Making: P-value Method

    The process of hypothesis testing based on the P-value method includes calculating the P- value using the sample data and interpreting it.
    First, a specific claim about the population parameter is proposed. The claim is based on the research question and is stated in a simple form. Further, an opposing statement to the claim  is also stated. These statements can act as null and alternative hypotheses:  a null hypothesis would be a neutral statement while the alternative hypothesis can have a...
    Actuarial Approach01:20

    Actuarial Approach

    The actuarial approach, a statistical method originally developed for life insurance risk assessment, is widely used to calculate survival rates in clinical and population studies. This method accounts for participants lost to follow-up or those who die from causes unrelated to the study, ensuring a more accurate representation of survival probabilities.
    Consider the example of a high-risk surgical procedure with significant early-stage mortality. A two-year clinical study is conducted,...
    Incentive Theory: Pull Theory of Motivation01:18

    Incentive Theory: Pull Theory of Motivation

    Incentive theory, or the "pull theory" of motivation, suggests that external rewards primarily drive behavior. Individuals are motivated to engage in activities when they anticipate a desirable outcome. This is why people often work hard for promotions or study intensively to achieve high grades. These incentives can be tangible, physical rewards such as money or promotions, or intangible, non-physical rewards like praise and social recognition.
    The theory differentiates between intrinsic and...
    Decision Making: Traditional Method01:14

    Decision Making: Traditional Method

    The process of hypothesis testing based on the traditional method includes calculating the critical value, testing the value of the test statistic using the sample data, and interpreting these values.
    First, a specific claim about the population parameter is decided based on the research question and is stated in a simple form. Further, an opposing statement to this claim is also stated. These statements can act as null and alternative hypotheses, out of which a null hypothesis would be a...
    Persuasion Strategies01:52

    Persuasion Strategies

    Researchers have tested many persuasion strategies, including the foot-in-the door and the door-in-the-face techniques, in a variety of contexts. Ultimately, the principles are effective in selling products and changing people’s attitude, ideas, and behaviors (Cialdini & Goldstein, 2004).