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Planning levels in naming and reading complex numerals.

Marjolein Meeuwissen1, Ardi Roelofs, Willem J M Levelt

  • 1Max Planck Institute for Psycholinguistics, Nijmegen, The Netherlands. marjolein.meeuwissen@mpi.nl

Memory & Cognition
|April 3, 2004
PubMed
Summary
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Naming objects is slower than reading their names due to required conceptual preparation, not response uncertainty. This study differentiates cognitive processes in number naming and reading tasks.

Area of Science:

  • Cognitive Psychology
  • Psycholinguistics
  • Human Information Processing

Background:

  • Previous research suggested response uncertainty, not conceptual preparation, explains slower object naming versus reading.
  • Ferrand (1999) proposed response uncertainty as the primary factor in naming versus reading speed differences.

Purpose of the Study:

  • To investigate whether conceptual preparation or response uncertainty underlies the naming-reading latency difference.
  • To manipulate conceptual preparation demands while controlling response uncertainty in numeral processing.

Main Methods:

  • Experiment 1: Participants named three-digit Arabic numerals as house numbers versus clock times.
  • Experiment 2: Participants read numerals presented in alphabetic format aloud in different contexts.

Related Experiment Videos

  • Response latencies were measured to assess processing differences.

    • Main Results:

    • House number naming was influenced by morphophonological factors (frequency, phonemes).
    • Clock time naming showed additional conceptual involvement.
    • Reading numerals in alphabetic format was primarily driven by morphophonological factors in both conditions.

    Conclusions:

    • Conceptual preparation, not response uncertainty, is the key factor differentiating naming and reading latencies for numerals.
    • Cognitive processes involved in naming and reading complex numerical stimuli are distinct.