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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

Which population-based interventions would motivate smokers to think seriously about stopping smoking?

Todd D Giardina1, Andrew Hyland, Ursula E Bauer

  • 1Department of Health Behavior, Division of Cancer Prevention and Population Sciences, Roswell Park Cancer Institute, Buffalo, New York, USA.

American Journal of Health Promotion : AJHP
|August 6, 2004
PubMed
Abstract

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