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Balancing physician and cost-containment demands
F Randy Vogenberg1, Leo K Lichtig, Richard M Weinberg
1Aon Consulting's Life Sciences, Wellesley, Mass, USA. randy_vogenberg@aoncons.com
Abstract:
For clinicians, it's tempting to draw conclusions that new medications are easier to use and monitor, are safer, and therefore result in better outcomes. Similarly, for CFOs, it's tempting to view an older medication with a lower cost as the best choice. Both physicians and CFOs need reliable data that measure the total cost of care of patients in their hospital to select the appropriate medications.
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