R Alexander Bentley1, Matthew W Hahn, Stephen J Shennan
1AHRB Centre for the Evolutionary Analysis of Cultural Behaviour, University College London, 31-34 Gordon Square, London WC1H 0PY, UK. r.bentley@ucl.ac.uk
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Cultural trends in names, pottery, and patents follow power laws due to random drift. This suggests many cultural and economic choices are value-neutral, impacting social science research.
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