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Seeing black: race, crime, and visual processing.

Jennifer L Eberhardt1, Phillip Atiba Goff, Valerie J Purdie

  • 1Department of Psychology, Stanford University, Stanford, CA 94305, USA. jle@psych.stanford.edu

Journal of Personality and Social Psychology
|December 16, 2004
PubMed
Summary
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Stereotypic associations between social groups and concepts can bias visual perception. This research shows these biases are bidirectional, influencing how people see faces and objects, impacting decision-making.

Area of Science:

  • Social Psychology
  • Cognitive Psychology
  • Perception

Background:

  • Stereotypic associations are prevalent in society.
  • Previous research has explored how these associations influence cognition and behavior.
  • The bidirectional nature and visual processing impact of these associations require further investigation.

Purpose of the Study:

  • To investigate the influence of stereotypic associations on visual processing.
  • To determine if these associations create bidirectional effects on perception.
  • To explore the relationship between social group representation and processing biases.

Main Methods:

  • Utilized police officers and undergraduates as participants.
  • Conducted 5 studies examining visual processing.

Related Experiment Videos

  • Employed tasks involving the detection of degraded images and attentional bias measures.
  • Main Results:

    • Black faces influenced the detection of crime-relevant objects.
    • Activating concepts like crime and basketball induced attentional biases toward Black male faces.
    • Processing biases correlated with the physical representativeness of social group members.

    Conclusions:

    • Stereotypic associations between social groups and concepts are bidirectional.
    • These associations function as visual tuning devices, altering perception and attention.
    • Such perceptual shifts likely influence decision-making and behavior.