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The eHealth Behavior Management Model: a stage-based approach to behavior change and management
Robert J Bensley1, Nelda Mercer, John J Brusk
1Western Michigan University, Kalamazoo, MI 49008, USA. robert.bensley@wmich.edu
The eHealth Behavior Management Model uses internet-based strategies to help people change health behaviors. Early results show this model is promising for online health behavior change programs.
Area of Science:
- Health Informatics
- Behavioral Science
- Health Communication
Background:
- Limited theory-driven strategies exist for online health behavior change.
- The internet is a key channel for health information dissemination.
- Existing models lack integration of behavioral theories for web-based interventions.
Purpose of the Study:
- To introduce the eHealth Behavior Management Model.
- To outline its theoretical underpinnings and application.
- To present preliminary findings from demonstration projects.
Main Methods:
- The eHealth Behavior Management Model integrates the Transtheoretical Model, Theory of Planned Behavior, and persuasive communication.
- The model was applied in three demonstration projects: nutrition education (WIC program), asthma management, and HIV prevention.
- Stage-specific, web-based information delivery was central to the intervention.
Main Results:
- Preliminary results indicate the eHealth Behavior Management Model is a promising approach.
- The model facilitates stage-specific information delivery for behavior change.
- Demonstration projects showed potential for managing diverse health behaviors.
Conclusions:
- The eHealth Behavior Management Model offers a viable framework for internet-based behavior change.
- Further research and evaluation are needed across various health issues.
- The model supports individuals in navigating online resources for health management.
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