Related Experiment Video
Updated: Aug 12, 2026

Integrating Visual Psychophysical Assays within a Y-Maze to Isolate the Role that Visual Features Play in Navigational Decisions
Published on: May 2, 2019
Self-reported effectiveness of double-fine zones as a speed control measure
Barnie Jones1, Kevin Haas, Alan Kirk
1Oregon Department of Transportation, Research Unit, Salem, Oregon 97301-5192, USA. barnie.p.jones@odot.state.or.us
Abstract:
This study evaluated the effectiveness of signs alerting drivers to double traffic fines in highway work zones, school zones and safety corridors. The evaluation was based on a driver survey that investigated the decision to exceed speed limits across a range of driving contexts and risk categories. The findings indicated that personal assessments of risk change from one hypothetical situation to another, suggesting that people make a more or less calculated decision to violate the speed limit, based on those risks. The findings also suggested that people perceive a higher relative risk associated with traffic fines if the situation is one in which a doubling of traffic fines may apply. Finally, the results showed that interview subjects who reported being aware of double-fine zones tended to have somewhat higher assessments of the risk associated with traffic citations, traffic fines and higher insurance rates.

