Mary C Ruhe1, Sharon M Weyer, Sue Zronek
1Department of Family Medicine, Case Western Reserve University, 10900 Euclid Avenue, Cleveland, OH 44106-7136, USA. mary.ruhe@case.edu
Understanding primary care practice change requires identifying "malleable moments" and aligning interventions with existing motivations. Tailored approaches, even with unpredictable change, can foster sustainable improvements in preventive service delivery.
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