Related Experiment Video
Updated: Jul 21, 2026

13:04
Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods
Published on: September 19, 2012
Value of curiosity-oriented research
M Gibbons1, J R Greer, F R Jevons
1Department of Liberal Studies in Science, University of Manchester.
Nature
|March 14, 1970
Abstract:
Is the most profit to be had from research inspired by curiosity or by foresight of practical applications? A recent suggestion that the answer could be found by evaluating curiosity-oriented projects has proved hard to follow up.
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