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[Telephone surveys. Advantages and drawbacks].

U Engel1, M Pötschke, J Simonson

  • 1Universität Bremen. uengel@empas.uni-bremen.de

Bundesgesundheitsblatt, Gesundheitsforschung, Gesundheitsschutz
|October 14, 2005
PubMed
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Telephone surveys are increasingly important for data collection. This article details their pros and cons, covering costs, response rates, sampling, and mixed-mode designs for effective survey implementation.

Area of Science:

  • Social Sciences
  • Survey Methodology
  • Data Collection Techniques

Background:

  • Telephone surveys have become a significant data collection method in recent years.
  • Understanding the nuances of this methodology is crucial for researchers.

Purpose of the Study:

  • To provide a comprehensive overview of telephone survey advantages and disadvantages.
  • To offer practical recommendations for conducting effective telephone surveys.

Main Methods:

  • Review of existing literature and best practices in telephone survey methodology.
  • Analysis of key operational aspects including costs, sampling, and fieldwork.

Main Results:

  • Identified key benefits such as cost-effectiveness and efficiency with computer-assisted methods.

Related Experiment Videos

  • Highlighted challenges including declining response rates and specific sampling requirements.
  • Discussed the integration of telephone surveys within flexible mixed-mode survey designs.

    • Conclusions:

    • Telephone surveys offer a valuable yet complex data collection tool.
    • Strategic planning regarding sampling, incentives, and mixed-mode integration is essential for maximizing telephone survey effectiveness.