Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Experiment Videos

Prosocials prefer equal outcomes to maximizing joint outcomes.

Daniel Eek1, Tommy Gärling

  • 1Department of Psychology, Göteborg University, Sweden. daniel.eek@psy.gu.se

The British Journal of Social Psychology
|June 10, 2006
PubMed
Summary

Prosocial individuals prioritize equal outcomes over maximizing joint gains. This research challenges existing theories by showing a preference for fairness in social value orientations.

Related Concept Videos

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Economic development and emotional well-being: longitudinal evidence from 33 European countries.

Scientific reports·2026
Same author

Patient Preferences for Electronic Versus Paper Patient Information Leaflets: A Survey Among Patients in Sweden.

Therapeutic innovation & regulatory science·2026
Same author

Epidemiology of patients with moderate-to-severe SLE in Sweden.

Lupus science & medicine·2025
Same author

Beyond Depression: Does the CES-D 8 Capture Subjective Well-Being?

Assessment·2025
Same author

A novel dataset for nuclei and tissue segmentation in melanoma with baseline nuclei segmentation and tissue segmentation benchmarks.

GigaScience·2025
Same author

What distinguishes life satisfaction from emotional wellbeing?

Frontiers in psychology·2024

Area of Science:

  • Social Psychology
  • Behavioral Economics

Background:

  • Traditional theories define prosocials by their pursuit of maximal joint outcomes.
  • An alternative perspective suggests prosocials may prioritize equality.

Purpose of the Study:

  • To test the hypothesis that prosocials prefer equal outcomes over maximizing joint outcomes.
  • To investigate the role of equality preference in prosocial behavior.

Main Methods:

  • Three studies with 157 undergraduates.
  • Utilized the Triple-Dominance Measure of Social Values.
  • Employed a modified prisoner's dilemma game.

Main Results:

  • Prosocials consistently preferred equal outcome distributions over unequal joint gains.

Related Experiment Videos

  • Preference for equality influenced cooperation in a prisoner's dilemma game.
  • Results support the hypothesis that equality is a key driver for prosocials.
  • Conclusions:

    • Social value orientations may be better characterized by a preference for equality than joint outcome maximization.
    • Findings have implications for understanding cooperation and fairness in social decision-making.