Related Experiment Videos

Olfactory-tactile compatibility effects demonstrated using a variation of the Implicit Association Test

M Luisa Demattè1, Daniel Sanabria, Charles Spence

  • 1Department of Experimental Psychology, University of Oxford, South Parks Road, Oxford, UK. dematte@form.unitn.it

Acta Psychologica
|June 10, 2006
PubMed
Summary

This study used an indirect measure to confirm crossmodal associations between smell and touch. Faster reaction times in compatible trials demonstrate stable olfactory-tactile links influencing performance.

Related Concept Videos