The effect of incongruent instructions and consequences on imitation in retarded children

Three retarded boys served as subjects in a 13-phase experiment. In eight of these phases, the instructions administered by the experimenter before demonstrating a behavior and the consequences for imitative behavior were incongruent (the consequences were not those indicated by the instructions). Consequences rather than instructions controlled imitative behavior when (a) subjects were instructed not to imitate but received reinforcers if they imitated; (b) subjects were instructed to imitate but were differentially reinforced for other behavior; (c) subjects were instructed to imitate but were verbally reprimanded for imitation. Although subjects were highly imitative at the beginning of the study, when there was no reinforcement for imitation subjects gradually stopped imitating when instructed not to imitate. Instructions seemed to control imitative behavior when there was no reinforcement for imitation and subjects were instructed to imitate. These results indicated a need for further investigation of antecedent and consequent variables in imitation experiments and pointed out that certain techniques may be more efficient than others in eliminating well-established responses.