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Related Experiment Videos

Training public-speaking behavior: an experimental analysis and social validation.

S B Fawcett1, L K Miller

  • 1University of Kansas.

Journal of Applied Behavior Analysis
|July 1, 1975
PubMed
Summary

This study developed an effective instructional package to improve public speaking skills. Trainees demonstrated significant improvements in audience engagement and overall performance after the training program.

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Behavior analysis and public policy.

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Area of Science:

  • Psychology
  • Communication Studies
  • Educational Psychology

Background:

  • Public speaking is a crucial skill in various professional and academic settings.
  • Effective public speaking involves specific observable behaviors such as audience engagement and appropriate gestures.
  • Previous training methods may lack systematic approaches to target and improve these behaviors.

Purpose of the Study:

  • To evaluate the efficacy of a novel instructional package designed to enhance public-speaking behaviors.
  • To determine if the instructional package leads to measurable improvements in target speaking behaviors.
  • To assess the impact of the training on audience perceptions of public-speaking performance.

Main Methods:

  • Two experiments were conducted involving different trainee groups (university student and paraprofessional staff).

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  • An instructional package targeting specific behaviors (e.g., audience eye contact, gestures) was implemented.
  • Direct observation of target behaviors and audience ratings were used for pre- and post-training assessments.
  • Main Results:

    • Each targeted public-speaking behavior category improved significantly after the introduction of the corresponding instructional module.
    • Trainees in both experiments showed increased percentages of desired speaking behaviors.
    • Audience ratings of public-speaking performance showed marked improvements from pretraining to posttraining, correlating with observed behavioral changes.

    Conclusions:

    • The developed instructional package is an effective procedure for training and improving public-speaking behaviors.
    • The findings support a systematic, behavior-targeted approach to public speaking skill development.
    • The training program positively impacts both observable behaviors and subjective audience evaluations.