A quantitative analysis of extreme choice

Related Experiment Video

Updated: Aug 7, 2026

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods
13:04

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods

Published on: September 19, 2012

M Davison, B M Jones

    Journal of the Experimental Analysis of Behavior
    |September 1, 1995
    PubMed

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