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Published on: July 24, 2016
Evaluating characteristics of community riparian awareness program interactions
N E Ambrose1, L Fitch, N G Bateman
1Alberta Riparian Habitat Management Society (Cows and Fish) 2nd Floor, YPM Place, 530-8 Street South, Lethbridge, Alberta T1K 2J8, Canada. nambrose@cowsandfish.org
Community-based riparian management programs effectively increase landowner awareness and promote habitat improvements. Repeat and diverse interactions with program staff are key to successful learning and implementing conservation actions.
Area of Science:
- Environmental science
- Conservation biology
- Ecosystem management
Background:
- The Alberta Riparian Habitat Management Society (Cows and Fish) implements community-based programs to enhance riparian awareness and management.
- Independent evaluations are commissioned to assess program effectiveness and landowner engagement.
Purpose of the Study:
- To evaluate the effectiveness and applicability of the community-based riparian awareness and management program.
- To assess staff's ability to deliver valued characteristics and influence landowner awareness and management actions.
- To understand the impact of community/watershed group participation on learning and management change.
Main Methods:
- An independent evaluation was conducted to examine program delivery and staff interactions.
- Respondents rated staff performance on key characteristics.
- Comparison of landowners participating in riparian health programming within community/watershed groups versus those not involved.
Main Results:
- Landowners in community/watershed groups were 19% more likely to gain new information and 21% more likely to implement management changes.
- Frequent and diverse interactions with program staff significantly increased learning and management alterations.
- Staff were rated highly by respondents for their ability to deliver valued program characteristics.
Conclusions:
- Community-based approaches are strongly supported for resource management and awareness activities.
- Repeat, ongoing, and diverse interactions with extension staff are critical for influencing landowner behavior and improving riparian health.
- The program effectively increases landowner awareness and encourages management changes, highlighting the value of collaborative conservation efforts.
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