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Updated: Jul 20, 2026

Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making
Published on: March 2, 2011
Testosterone change after losing predicts the decision to compete again
Pranjal H Mehta1, Robert A Josephs
1Department of Psychology, The University of Texas at Austin, 1 University Station A8000, Austin, TX 78712-0187, USA. pmehta@mail.utexas.edu
Testosterone changes after losing a competition predict if men will compete again. Losers with rising testosterone levels were more likely to seek a rematch, unlike those with falling levels.
Area of Science:
- Behavioral endocrinology
- Social neuroscience
- Human evolutionary biology
Background:
- Testosterone (T) levels are known to fluctuate with competitive outcomes.
- Previous research has not empirically investigated if post-competition T changes predict subsequent human social behaviors.
- Understanding the link between hormonal changes and behavior is crucial for social neuroscience.
Purpose of the Study:
- To investigate whether changes in testosterone levels after losing a competition predict the decision to compete again.
- To examine the relationship between hormonal fluctuations (testosterone and cortisol) and behavioral choices in a competitive context.
- To explore the role of testosterone dynamics in status-related social behaviors following a loss.
Main Methods:
- Sixty-four male participants engaged in a rigged one-on-one competition.
- Saliva samples were collected immediately before and 15 minutes after the competition to measure testosterone and cortisol.
- Participants then decided whether to compete again against the same opponent.
Main Results:
- While winners did not show increased testosterone relative to losers, hormonal changes were influenced by pre-competition levels and cortisol dynamics, particularly in losers.
- Crucially, changes in testosterone levels predicted the decision to compete again among losers.
- Losers who experienced an increase in testosterone were significantly more likely to opt for a rematch compared to those whose testosterone decreased.
Conclusions:
- This study provides novel empirical evidence in humans that testosterone level changes following a status loss predict subsequent social behavior.
- The findings suggest that short-term testosterone fluctuations play a role in mediating responses to competitive setbacks and influence decisions related to status-seeking.
- These results have significant theoretical implications for understanding the interplay between hormonal changes and status-related behaviors in humans.
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