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Published on: October 20, 2022
Sharing tips with strangers: exploiting gift culture in computer gaming
Chuen-Tsai Sun1, Holin Lin, Chheng Hong Ho
1Department of Computer Science, National Chiao Tung University, Hsinchu, Taiwan. ctsun@cis.nctu.edu.tw
Summary
Experienced gamers share game tips in virtual communities primarily to build social reputation, not just for reciprocity. This behavior helps attract attention, especially in games lacking skill demonstration features.
Area of Science:
- * Virtual community dynamics
- * Social psychology
- * Human-computer interaction
Background:
- * Altruistic behavior in online environments is complex.
- * Understanding motivations for sharing knowledge is crucial for community health.
- * Gamer communities offer a unique context for studying social exchange.
Purpose of the Study:
- * To investigate the underlying motivations for altruistic tip-sharing among experienced gamers.
- * To analyze the types of game tips shared based on usefulness, visibility, and skill level.
- * To differentiate between pure altruism, generalized reciprocity, and reputation as driving factors.
Main Methods:
- * Qualitative analysis of game tip content shared by experienced gamers.
- * Examination of tip characteristics: usefulness, visibility, and skill level.
- * Exploration of potential motivations: pure altruism, generalized reciprocity, and reputation.
Main Results:
- * Game tip sharing is often a strategy to gain attention in games without explicit skill-display features.
- * Reciprocity explains minor exchanges but is less significant than other factors.
- * Social reputation emerges as a primary motivator for sharing game tips.
Conclusions:
- * Social reputation is a more powerful driver of altruistic behavior in virtual gaming communities than previously assumed.
- * Attention-seeking is a key, often overlooked, motivation for knowledge sharing.
- * The design of virtual environments can influence the expression and motivation of altruistic actions.
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