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Related Concept Videos

Social Scripts02:10

Social Scripts

People tend to know what behavior is expected of them in specific, familiar settings. A script is a person’s knowledge about the sequence of events expected in a specific setting (Schank & Abelson, 1977). Essentially, scripts are a particular kind of schema, one containing default values for the features within an event. In the restaurant example, the script's features include the props (e.g., tables, menu, food, and money), the roles to be played (e.g., customer and waiter), the opening...
Social Traps01:41

Social Traps

Social traps are negative situations where people get caught in a direction or relationship that later proves to be unpleasant, with no easy way to back out of or avoid. The concept was orignally introduced by John Platt who applied psychology to Garrett Hardin's "Tragedy of the Commons", where in New England herd owners could let their cattle graze in the common ground. This situation seems like a good idea, but an individual could have an advantage. If they owned more cows, the larger...
Social Exchange Theory02:06

Social Exchange Theory

We have discussed why we form relationships, what attracts us to others, and different types of love. But what determines whether we are satisfied with and stay in a relationship? One theory that provides an explanation is social exchange theory. According to social exchange theory, we act as naïve economists in keeping a tally of the ratio of costs and benefits of forming and maintaining a relationship with others (Rusbult & Van Lange, 2003).
Social Exchange Theory01:26

Social Exchange Theory

As formulated by John Thibaut and Harold Kelley, Social Exchange Theory explains human relationships as economic-like exchanges that maximize rewards and minimize costs. This theory suggests that individuals engage in relationships to gain benefits and reduce burdens, similar to economic transactions. It has been widely applied to various types of relationships, including romantic, professional, and social interactions.Rewards and Costs in RelationshipsRelationship rewards include emotional...
Guidelines and Strategies for Safe Computer Charting01:18

Guidelines and Strategies for Safe Computer Charting

The guidelines and strategies provided by the American Nurses Association (ANA) and the Canadian Nurses Association (CNA) offer essential principles for ensuring safe and secure computer charting systems in healthcare settings. Let's break down each recommendation:
Maintain Confidentiality and Security:
Group Polarization01:01

Group Polarization

Group polarization is the strengthening of an original group attitude following the discussion of views within a group (Teger & Pruitt, 1967). That is, if a group initially favors a viewpoint, after discussion the group consensus is likely a stronger endorsement of the viewpoint. Conversely, if the group was initially opposed to a viewpoint, group discussion would likely lead to stronger opposition.

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Related Experiment Video

Updated: Jul 19, 2026

The Collective Trust Game: An Online Group Adaptation of the Trust Game Based on the HoneyComb Paradigm
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Published on: October 20, 2022

Sharing tips with strangers: exploiting gift culture in computer gaming.

Chuen-Tsai Sun1, Holin Lin, Chheng Hong Ho

  • 1Department of Computer Science, National Chiao Tung University, Hsinchu, Taiwan. ctsun@cis.nctu.edu.tw

Cyberpsychology & Behavior : the Impact of the Internet, Multimedia and Virtual Reality on Behavior and Society
|October 13, 2006
PubMed
Summary

Experienced gamers share game tips in virtual communities primarily to build social reputation, not just for reciprocity. This behavior helps attract attention, especially in games lacking skill demonstration features.

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Area of Science:

  • * Virtual community dynamics
  • * Social psychology
  • * Human-computer interaction

Background:

  • * Altruistic behavior in online environments is complex.
  • * Understanding motivations for sharing knowledge is crucial for community health.
  • * Gamer communities offer a unique context for studying social exchange.

Purpose of the Study:

  • * To investigate the underlying motivations for altruistic tip-sharing among experienced gamers.
  • * To analyze the types of game tips shared based on usefulness, visibility, and skill level.
  • * To differentiate between pure altruism, generalized reciprocity, and reputation as driving factors.

Main Methods:

  • * Qualitative analysis of game tip content shared by experienced gamers.
  • * Examination of tip characteristics: usefulness, visibility, and skill level.
  • * Exploration of potential motivations: pure altruism, generalized reciprocity, and reputation.

Main Results:

  • * Game tip sharing is often a strategy to gain attention in games without explicit skill-display features.
  • * Reciprocity explains minor exchanges but is less significant than other factors.
  • * Social reputation emerges as a primary motivator for sharing game tips.

Conclusions:

  • * Social reputation is a more powerful driver of altruistic behavior in virtual gaming communities than previously assumed.
  • * Attention-seeking is a key, often overlooked, motivation for knowledge sharing.
  • * The design of virtual environments can influence the expression and motivation of altruistic actions.