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Related Experiment Videos

Stereotypes: static abstractions or dynamic knowledge structures?

Leonel Garcia-Marques1, A Sofia C Santos, Diane M Mackie

  • 1Faculdade de Psicologia e de Ciencias da Educacao, Universidade de Lisboa, Lisboa, Portugal. garcia_marques@sapo.pt

Journal of Personality and Social Psychology
|October 25, 2006
PubMed
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Stereotypes show limited stability within individuals over time, challenging long-held assumptions. Their persistence depends on trait importance and consistent social contexts.

Area of Science:

  • Social Psychology
  • Cognitive Science

Background:

  • Stereotypes are often considered enduring knowledge structures resistant to contradictory information.
  • Previous research has largely lacked within-participant investigations into stereotype persistence.

Purpose of the Study:

  • To investigate the stability of stereotypes within individuals over a short period.
  • To examine factors influencing stereotype stability, including context constancy.

Main Methods:

  • Four studies (N=267) assessed stereotype stability using trait verification, typicality ratings, and exemplar retrieval.
  • One study experimentally manipulated context stability.

Main Results:

  • Results indicated low-to-moderate stereotype stability within participants.

Related Experiment Videos

  • Stereotype stability was influenced by the perceived centrality of traits/exemplars and context stability.

    • Conclusions:

    • Stereotypes may be less stable than previously assumed, particularly when contexts change.
    • Findings have implications for various models of stereotype representation and maintenance.