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Spotlighting Customers' Visual Attention at the Stock, Shelf and Store Levels with the 3S Model
Published on: May 24, 2019
Brian J Melloy1, Sourav Das, Anand K Gramopadhye
1Clemson University, Clemson, South Carolina 29634, USA.
A new model of semisystematic search was developed to explain visual search performance, incorporating memory retrieval and search strategy. Increased systematic search behavior improves accuracy and coverage while reducing task time.
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