Avoiding the pitfalls of strategic planning

Cathy Sullivan Clark1, Susanna E Krentz

  • 1Enterprise Strategy Services, Mitretek Healthcare, Mitretek Center for Health Innovation, West Springfield, MA, USA. cathy.clark@mitretek.org

Summary

Avoid common strategic planning pitfalls by conducting thorough environmental assessments and involving senior management. Ensure adequate planning time and establish clear metrics for success to avoid reinforcing the status quo.

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