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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

Exposure to tobacco marketing and support for tobacco control policies

David Hammond1, Mary-Jean Costello, Geoffrey T Fong

  • 1Department of Health Studies and Gerontology, University of Waterloo, 200 University Avenue West, Waterloo, Ontario N2L 3G1, Canada. dhammond@uwaterloo.ca

American Journal of Health Behavior
|November 14, 2006
PubMed
Abstract

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