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An analysis of the strategies for public hospitals
Cristina Madorran-García1, Isabel de Val-Pardo
1Department of Business Management, Public University of Navarra, Campus de Arrosadía s/n, Pamplona, Spain. madorran@unavarra.es
Abstract:
Today, more than ever, the variables that define the health-care environment (demand, costs, system deregulation) are undergoing rapid change, thus obliging hospital administrators to develop and implement competitive strategies in order to survive in the increasingly competitive environment of hospital management. The primary objective of this paper is to identify strategies in a sample of Spanish public hospitals. Following this, we try to detect groups of organizations using similar strategies and ultimately analyse their influence on hospital performance.
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