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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Prototype perception and smoking: are negative or positive social images more important in adolescence?

Bettina F Piko1, Judit Bak, Frederick X Gibbons

  • 1Department of Psychiatry, Division of Behavioral Sciences, University of Szeged, 6722 Szeged, Szentharomsag Street 5, Hungary. pikobettina@yahoo.com

Addictive Behaviors
|January 16, 2007
PubMed

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