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[Community-based health promotion--a challenge for the evaluation]
J Loss1, C Eichhorn, J Gehlert
1Institut für Medizinmanagement und Gesundheitswissenschaften, Universität Bayreuth, Bayreuth, Germany. julika.loss@uni-bayreuth.de
This study introduces a framework for evaluating community-based health promotion (CBHP) programs in Germany. It provides guidelines for planning and assessing CBHP initiatives, focusing on citizen participation and community-level impacts.
Area of Science:
- Public Health
- Health Promotion
- Community Health
Background:
- Community-based health promotion (CBHP) is gaining political support in Germany, yet scientific literature on its theories and outcomes is limited.
- A lack of systematic concepts and recommendations for evaluating CBHP in Germany hinders effective program development.
- This work addresses the need for robust evaluation methods in CBHP.
Purpose of the Study:
- To outline the fundamental ideas and core principles of CBHP.
- To deduce implications for assessing health-promoting community projects.
- To develop a framework for the systematic evaluation of CBHP in Germany.
Main Methods:
- Developed a framework for CBHP evaluation based on international models and expert discussions.
- Included guidelines for CBHP program planning and strategy evaluation.
- Defined process evaluation indicators for implementation, capacity building, reach, and acceptability.
Main Results:
- The framework offers strategic and operational criteria for program evaluation.
- Process evaluation indicators cover implementation, capacity building, and target group engagement.
- Outcome evaluation distinguishes between individual and community-level measurements, addressing empowerment and participation.
Conclusions:
- The proposed framework supports the development of flexible, individualized CBHP evaluation tools.
- It emphasizes the importance of citizen perspectives and community-level changes in evaluation.
- Future research should explore broader targets like quality of life, health equity, and evaluation responsibilities.
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