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Functional foods from biotech--an unappetizing prospect?

Kendall Powell¹

¹kendall2@nasw.org

Nature Biotechnology

|May 8, 2007

Summary

Functional foods aimed to combat malnutrition and treat diseases with accessible products. However, few functional food products have succeeded commercially since their 1990s introduction.

Area of Science:

Nutritional Science
Food Technology

Background:

Functional foods emerged in the early 1990s with ambitious goals.
They promised to address global malnutrition and offer therapeutic dietary options.

Purpose of the Study:

To evaluate the commercial success and impact of functional foods.
To analyze the gap between the initial promise and the market reality of functional foods.

Main Methods:

Market analysis of functional food products launched since the early 1990s.
Review of scientific literature and commercial data on functional food efficacy and adoption.

Main Results:

A limited number of functional food products have achieved significant market success.
Many functional food concepts have failed to translate into viable commercial products.

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Conclusions:

The functional food market has not fully realized its initial potential.
Challenges in product development, consumer acceptance, and regulatory hurdles may explain the limited success.