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Updated: Jul 10, 2026

The Emotional Stroop Task: Assessing Cognitive Performance under Exposure to Emotional Content
Published on: June 29, 2016
Modulation of ongoing cognitive processes by emotionally intense words
Luis Carretié1, José A Hinojosa, Jacobo Albert
1Facultad de Psicología, Universidad Autónoma de Madrid, Madrid, Spain. carretie@uam.es
Intense emotional words, like insults and compliments, significantly impact cognitive tasks. While insults hinder performance, emotionally charged words can also enhance cognitive processing through attention and arousal mechanisms.
Area of Science:
- Cognitive Psychology
- Neuroscience
- Psycholinguistics
Background:
- Negative pictures typically disrupt cognitive tasks, unlike negative words.
- Linguistic material generally possesses limited emotional arousal power.
- Emotional word intensity may play a crucial role in cognitive modulation.
Purpose of the Study:
- To investigate the impact of intense emotional words (insults, compliments) on cognitive task performance.
- To explore the neural underpinnings of emotional word processing using event-related potentials.
- To differentiate the effects of word valence and intensity on cognitive functions.
Main Methods:
- A lexical decision task was administered to 28 participants.
- Participants were presented with insults, compliments, neutral adjectives, and pseudowords.
- Event-related potentials (ERPs) were recorded to analyze neural responses.
Main Results:
- Insults led to the poorest task performance, while compliments resulted in the best performance.
- Event-related potentials showed maximal amplitude for both insults and compliments.
- Neural responses to insults exhibited delayed latencies compared to compliments.
Conclusions:
- Intense emotional words significantly modulate ongoing cognitive processes.
- Both bottom-up (attentional capture by insults) and top-down (cognitive facilitation by arousing words) mechanisms are involved.
- Word valence and arousal interact to influence cognitive task outcomes.
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