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When gains loom larger than losses: reversed loss aversion for small amounts of money

Fieke Harinck1, Eric Van Dijk, Ilja Van Beest

  • 1Social and Organizational Psychology, Leiden University-Institute of Psychological Research, Leiden, The Netherlands. sharinck@fsw.leidenuniv.nl

Psychological Science
|November 23, 2007
PubMed

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