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Published on: April 28, 2016
Capturing conceptual implicit memory: the time it takes to produce an association
Kathleen L Hourihan1, Coln M MacLeod
1Department of Psychology, University of Waterloo, Waterloo, Ontario, Canada. klhourih@watarts.uwaterloo.ca
Memory & Cognition
|November 24, 2007
Summary
This study introduces a refined conceptual implicit memory test. Findings show that how information is encoded significantly impacts memory recall, even without conscious recollection.
Area of Science:
- Cognitive Psychology
- Neuroscience
- Memory Studies
Background:
- Conceptual implicit memory is memory that affects performance without conscious awareness.
- Previous measures may be contaminated by explicit retrieval, affecting accuracy.
- A more precise measure is needed to understand implicit memory processes.
Purpose of the Study:
- To develop an improved measure of conceptual implicit memory.
- To minimize the influence of explicit retrieval on the memory test.
- To investigate how encoding manipulations affect conceptual implicit memory.
Main Methods:
- A modified word association test was used.
- Participants free-associated to studied words; response time was measured.
- Encoding conditions varied (reading vs. generation, semantic vs. nonsemantic processing).
Main Results:
- Generated words led to faster associations than read words.
- Semantically processed words were associated with more quickly than nonsemantically processed words.
- The modified test showed sensitivity to encoding manipulations.
Conclusions:
- The improved test effectively measures conceptual implicit memory.
- Encoding depth and method influence implicit memory.
- This measure is comparable to explicit memory tests in its sensitivity to encoding effects.
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