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Perceptual fluency and affect without recognition
1Columbia University, Graduate School of Business, New York, NY 10027.
Memory & Cognition
|May 1, 1991
Summary
This study provides evidence for affect-without-recognition, where emotional responses occur without conscious awareness. Subjective familiarity, influenced by ear presentation, determined emotional responses to stimuli.
Area of Science:
- Cognitive Psychology
- Neuroscience
- Psycholinguistics
Background:
- The affect-without-recognition phenomenon explores emotional responses to stimuli not consciously recognized.
- Understanding this phenomenon is crucial for comprehending the interplay between emotion and cognition.
Purpose of the Study:
- To investigate the affect-without-recognition phenomenon using a dichotic listening task.
- To examine the role of subjective familiarity and hemispheric lateralization in emotional responses.
Main Methods:
- Dichotic listening task with distractor and target information presented to different ears.
- Measurement of recognition and affect toward stimuli and foils.
- Analysis of how ear of presentation influences familiarity and affect.
Main Results:
- Evidence supporting the affect-without-recognition phenomenon was found.
- Affective responses were primarily driven by subjective familiarity.
- The ear of stimulus presentation modulated familiarity and subsequent affect.
Conclusions:
- The study confirms that emotional responses can occur without conscious recognition.
- Subjective familiarity, influenced by hemispheric processing, is a key mediator of affect.
- Findings contribute to models of recognition memory and brain lateralization.