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Alternative Therapy for Acute Exacerbation of Chronic Obstructive Pulmonary Disease: Moving Cupping Along Meridians

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Complementary and alternative medicine: opportunities and challenges.

William Marty Martin¹, Hugh W Long

¹DePaul University, Department of Management, College of Commerce, Chicago, IL, USA.

Journal of Health Care Finance

|November 1, 2008

Summary

Complementary and alternative medicine (CAM) is growing, presenting unique financial challenges and opportunities for healthcare organizations. This study offers strategies for financing evidence-based CAM services for patients and providers.

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Published on: September 27, 2024

Area of Science:

Health Services Research
Healthcare Finance
Integrative Medicine

Background:

Complementary and Alternative Medicine (CAM) is a rapidly expanding sector in healthcare.
Increased patient demand and provider diversity drive CAM's growth.
Evidence-based CAM modalities are increasingly offered by providers.

Purpose of the Study:

To identify and address the unique financial challenges of offering CAM.
To highlight distinctive financial and innovation opportunities for CAM financing.
To provide a framework for healthcare organizations and finance practitioners regarding CAM services.

Main Methods:

Analysis of financial challenges specific to CAM services.
Exploration of innovative financing models for CAM.
Review of current third-party coverage limitations for CAM.

Main Results:

CAM financing faces hurdles like lack of third-party coverage and limited provider/patient knowledge.
Distinctive financial and innovation opportunities exist for CAM services.
A strategic plan is proposed to navigate CAM financing complexities.

Conclusions:

Healthcare organizations need tailored financial strategies to support CAM.
Addressing financing gaps can enhance CAM accessibility and integration.
Further research and financial innovation are crucial for sustainable CAM models.